Village Brand Toolkit

BRANDING TOGETHER MAKES VILLAGES MORE MIGHTY

Providing resources that help villages make a greater impact is one of the highest priorities of Village Movement California. This Village Brand Toolkit — focused on amplifying villages’ local marketing and communications — covers both the visual and verbal dimensions of your village’s brand, because how you look and how you sound are equally important.

In partnership with Mission Minded, a branding firm that works exclusively with nonprofits, Village Movement California has developed a set of powerful tools to help you reach the hearts and minds of your target audiences.

We know that many villages don’t have the resources to develop a consistent visual identity or find the right words to describe what a village is and why it matters. Here you’ll find a complete system — from logos, colors, and photography to key messages, positioning language, and a one-minute village story that works for any audience.

Whether you are just launching or strengthening an established village, these tools are ready to use today.

 

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Here is an 8.5 x 11 one-sheet handout example in PowerPoint for outreach and community tabling

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This is a double-sided 5.5 x 4.25 postcard template in PowerPoint for new member and volunteer recruitment.

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For questions or additional support, please contact Patrick Shandrick, Communications Manager at patrick@villagemovementcalifornia.org.

Photo of 6 villages in front of a waterfall

Member Spotlight

Pasadena Village

Pasadena Village is not a place to live but a way to live. Our members build strong, supportive relationships through a rich array of member-led programs and activities that help us remain engaged and productive, while making  new friends. We are committed to reflecting the richness and diversity of our neighborhoods. We share a mutual goal to have fun, learn and help each other.